After I asked my friends on Facebook for contacts in São Paulo, someone told me to take a look at Maarten Schäfer from CoolBrands. When I looked him up I found a page of him with stories of for example a ‘Business meeting on Ipanema Beach’ and ‘One down my bucket list: “Swimming with a Whaleshark” ’. That was the adventure I was looking for. I decided to give him a call.
A couple of days later Maarten and I were meeting in person. He handed me a book of his storytelling expedition: ‘Around the World in 80 Brands’ and said: “It’s yours if you accept this mission: share the stories that you like with your network”. Continue reading